Barcelona Digital Festival Speaker Insights – Manuel Nunes Roboyo Written by DEF Team on November 12, 2019

Next up in our Speaker Insights series is Manuel Nunes Consulting Manager at event partner & RPA specialists Roboyo.

Manuel will be moderating our panel debate “What Will Be The Future AI & Robotic Process Automation Trends For 2020?” at our Barcelona Digital Festival on the 28th November.

CIO’s, CTO’s, Innovation & Automation Leaders, Data Demons & Marketing Mavericks from Iberia’s most successful Enterprise brands will be taking the stage on the 28th November to share their best insights into digital transformation, digitisation & technological innovation….. Vueling, UiPath, Leroy Merlin, Ferrovial, Ministry Of Foreign Affairs, PromoFarma, Bayer, Almirall, Grupo Segura, Suez, ABBYY, Acofarma, Media Cloud, Globant & Suez are represented on the agenda (more TBC)…

For the full speaker line up & agenda go to 

We have a small number of FREE sponsors guest passes available, please note that these FREE passes are only available to end-user brands, solution providers, consultancies and agencies DO NOT QUALIFY for the free passes, the organiser decision is final it would be great to see you & your team there, click here to register TICKETS

Can you tell us about Roboyo, how you help Enterprise brands, the markets you serve & what your role is at the company?

Roboyo is a pure-play Process Automation company. What that means is that all our services are centred around the topic of Process Automation, and we help our clients throughout the whole lifecycle of their automation projects. This includes discovering and quantifying the automation potential of an organization all the way to integrating “robots” in business as usual operations.

Internally we are structured in 5 different pillars – 1. Implementation, 2. Consulting, 3. Managed Services, 4. Academy and 5. The Roboyo Cloud. The implementation team is focused mainly on the delivery of automation and incorporates lessons from 1000+ successful processes.

The consulting team was born out of the need to help clients professionalizing automation. Each quarter we see more and more organizations wanting to redesign their operations to incorporate automation globally, whether through creating a “Center of Excellence”, or a decentralized RPA approach. Secondly, the need to illustrate the benefits that automation brings to the table is more present than ever and thus our consulting team does a lot of work in carving out the potential for automation and then track the benefits obtained.

The Managed Services offer ranges from the traditional software support to more elaborate process outsourcing projects, where clients prefer to delegate their RPA operations. The Academy team is focused on the delivery of training online/onsite and the Roboyo Cloud is our venture in product development, where we offer a set of cloud tools that help clients sustain RPA. The most famous of these tools is Petze – our cloud automated code reviewer which incorporates all our best practices in a drag and drop interface.

From a market reach perspective, Roboyo prides itself on being a truly global player with offices across three continents: Europe, North America and Asia. As for me, I am a Consulting Manager, which means I work with clients in helping design and roll out Operating Models to sustain RPA at scale.

RPA is one of the hottest tech topics currently, why are so many companies now developing long term RPA programmes?

I think there are 3 reasons why RPA is on so many CIOs agenda. Reason number 1 is that RPA has an incredible short realization time, which naturally translates to a low cost per automation when contrasted against other types of automation.

A second reason would be the fact that RPA is a low-code tool. This opens the door to developers from more backgrounds, and thus liberates the business from the IT bottleneck. Although I still think we are far away from the “Citizen developer” where people with no technical background can deliver and operate automation at scale, it is certainly easy to develop automation in RPA vs. traditional automation, which obviously makes the technologies incredibly appealing.

Lastly, but no less important, we estimate at Roboyo that RPA can easily be translated in at least 20% efficiency gains to the business. Even though this is a conservative estimate, it certainly is huge, especially when compared with the lower efficiencies of traditional IT initiatives. To put it in perspective, if you have a department of 50 FTEs, you probably have at least the equivalent of 10 FTEs in highly repetitive and automatable processes

Which departments across the Enterprise does RPA have the biggest impact on?

A few departments come to mind right away – Finance and Accounting, Human Resources, Procurement, Treasury tend to repeat across organizations. For example, in my case, I have worked 3 years mainly in Shared Service Centers and the use cases found in Accounts Payable (e.g. Invoice Processing and Reporting processes) are always a great source of benefits.

This happens across clients and across industries, which illustrates that RPA is really a cross-industry phenomenon.

That said I think RPA is still only scratching the surface in some departments. One of the trends that I predict with the whole RPA space moving to the Intelligent Process Automation area, is that Customer Service and other front-office functions will experience more automation. Probably by coupling RPA with other technologies (e.g. Chatbots).

Which Iberian brands are you currently working with & what challenges are you helping them with?

Our presence in the Iberian Peninsula has been growing since we first entered the region almost 3 years ago. We serve a lot of shared service centres from already existing clients from the DACH region, that chooses to come to Spain and Portugal due to its talented human resources.

At the same time, we were able to start working with a lot of big organizations which gives us a lot of confidence about the future of the region. One case in point that we are very happy about is Santander Consumer Bank which is already our client across multiple locations and has recently praised our teams to Horses for Sources.

The IT leaders that we profile when researching our events state the lack of qualified & skilled staff is an important factor to consider before taking the first steps to become “Automated Enterprises”, what are your views on this?

Absolutely in agreement. My experience has been that although Process Automation is often portrayed as easy, all of us that have been in the space for a while have a lot of RPA scars to show.

Therefore, taking the time to find the right people for your program can save a lot of headaches in the long run. This doesn’t mean that you need to go out in the market and hire the top RPA people you can find, more often than not, these RPA Champions are already inside the organizations and are eager to be part of your RPA journey.

If an Enterprise has legacy IT infrastructures can they still implement successful RPA initiatives?

Although counter-intuitive, legacy IT tends to create additional opportunities for RPA – so in short, the answer is yes.

What we usually say to our clients is that in an ideal world RPA would not exist. Instead, applications would integrate seamlessly which each other, and many of the use cases that create demand for process automation (e.g. swivel chair processes) would not require human workers in the first place.

Yet, the reality is that many organizations still run on legacy systems that lack the features to keep up with the business needs. This gap between what systems do and what they are required to do has been traditionally filled with people, today is filled with RPA.

With all of this said, it is also important to state in this answer that RPA does not need to be the answer for everything. Yes, legacy IT creates a lot of opportunities for RPA, but we don’t recommend using RPA as a plaster if it comes at the expense of not bettering your IT landscape. Both initiatives should be used to achieve better efficiency in IT operations.

You will be taking the stage at our Barcelona Digital Festival to moderate our panel debate “What Will Be the Key AI & RPA Trends For 2020”, how far has AI & RPA come this year against your own predictions this time last year?

From a delivery point of view, I think we are still at the infancy of the AI + RPA combination. There are obvious use cases that have become more common such as the pairing of Intelligent Capture with Robotic Process Automation which allows organizations to automate end to end processes such as Invoice Processing. Yet, there is still much to do in the field.

I have been encouraged to see that organizations no longer want to quantify the potential for Robotic Process Automation, but for broader types of automation. In one way this shows that they have AI on their roadmaps, but also shows that the Automation programmes have a focus on the long term.

Circling back to the question – I would say that the trend is to have more AI solutions, but that RPA continues to be the low hanging fruit which organizations need to start with.

We thanks Manuel for his insights, to find out more about Roboyo go to if you have any media, speaker or sponsorship enquiries, email

Hoping to see you & your team at our fantastic event on the 28th of November in Barcelona, if you are busy on the 28th November we look forward to seeing you at our 2020 edition taking place on the 29th & 30th April 2020, speaker applications are open, you can submit a session here SPEAKER APPLICATION

Have a great weekend!

DEF Team

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